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Best Buy’s former chairman and CEO reflects on a business’s reason for being by defining it around purpose and humanity, the link to competitive advantage, and managing shareholders and stakeholders during a crisis and beyond: McKinsey Quarterly – Leading with purpose and humanity: A conversation with Hubert Joly
It should be applauded that business and academia are tackling the question of purpose. But the way it is currently being considered and promoted needs to go deeper and further if it is to generate the change we need. This document is a call to that deeper thought Briefing Note – Purpose – We Must Think Deeper – a note prepared by Shoremount in response to the Enacting Purpose Initiative.