Business as a force for good
We are an independent charity whose purpose is to create a better society through better business. We help business to be inspired and guided by a purpose that benefits society and respects people and planet.
Our work is about stimulating and energising a different way of thinking and behaving in business. We believe businesses across all sectors and sizes can be a force for good. To maximise our impact we work primarily with senior people in large companies.
We also convene forums and events, and work with investors and influencers from wider society, including NGOs, academics, business schools, coaches and advisors, to help create the environment for purpose-led business to thrive.
Drawing on what we are learning from our work with business, we created a Knowledgebase to help you to incorporate our thinking and approach into your work. The content is aimed at help practitioners in business and coaches, consultants and advisors to business.
The Knowledgebase is arranged in four sections: Inspiration, Shared Understanding, Articulation and Bringing purpose to life.
This section explores in detail Blueprint’s view of what it means to be purpose-led, the thinking behind our approach and the provenance behind this thinking.
This section explores assumptions and beliefs and how to build a shared understanding of what it means to be purpose-led – in particular with senior leadership teams.
This section explores how to articulate a purpose that is inspiring, authentic & practical and start to create a link between purpose and strategy and avoid purpose wash.
This section explores the critical work that brings purpose to life and ensures a business is purpose-led in practice including strategy, culture, governance and how to assess progress to aid learning and inform strategy.
Our podcast series explores the challenges and complexities of creating and running a purpose-led business. Speaking with influential leaders and change makers from across business and industry, this series features conversations which uncover the inner motivations of these visionary individuals, while exploring their invaluable experiences in leadership roles.
If you click on the icon it will take you to a page where you can listen to the podcasts using your preferred podcast player