Embedding Blueprint

Blueprint helps businesses of all sizes to realise their true long-term potential: to serve society, respect people, rediscover their purpose, and thereby earn a fair and sustainable return for investors.

We act as a catalyst for positive change:  challenging and supporting businesses to be a force for good.   We support businesses who wish to use the Blueprint approach through workshops, conferences and discussion forums.  Whilst business must lead the change, it cannot do this alone;  we help connect businesses and wider society.  The Blueprint movement is a rich network of people and organisations that learn from each other and includes NGOs, investors, consultants, coaches, think tanks, and academics as well as business.

Whilst Blueprint primarily works with big business, many of our tools are relevant for organisations of all sizes: including the 6 steps model found below. To learn more about how the Blueprint can be applied to SMEs, please click here.

The Blueprint Methodology in 6 Steps


On 12th May 2017, Charles Wookey from Blueprint and Annette Fergusson from Vodafone Group, co-presented a case study at the Said Business School’s Responsible Business Forum.


Blueprint formed part of the advisory panel for this government-backed review of ‘mission-led’ business in the UK.

Read the Final Review

‘On a Mission in the UK Economy’

See Blueprint's Submission

Call for Evidence: Blueprint Response

A movement of like minded people

Being part of a movement means that businesses who decide to adopt the Blueprint can learn from others going through the same process: from reviewing and embedding purpose through to encouraging the behaviours necessary for people to be true to that purpose when making decisions.


To find out more about our work with business, please contact
Charles Wookey or Vicky Grinnell-Wright