In September 2016, A Blueprint for Better Business organised 2 events to further understand the role of ‘purpose’ within business.
The Panel Discussion on ‘Purpose and Performance’ was attended by around 150 business professionals, whilst the Academic Conference on ‘Organisations with Purpose’ (held in conjunction with London Business School & the LBS Leadership Institute) was attended by around 50 leading academics.
Professor David Grayson from Cranfield School of Management was in attendance at both events, and has provided an account of his personal reflections. Read it here.
A summary of the papers presented at the Academic Conference can be downloaded here.