Some of the orthodoxies of trade and industry are being fractured, as CEOs embrace new ideas about the purpose of a company. But how do we tell the difference between real change and virtue signalling? Writing for The Tablet, Charles Wookey CEO of A Blueprint for Better Business, explores what is involved in a re-engineering of corporate purpose.Read More
Amelia Watts, Communications Manager, A Blueprint for Better Business
Last year Unilever CEO Alan Jope, said to an audience at Cannes Lions: “Woke-washing is beginning to infect our industry. It’s putting in peril the very thing which offers us the opportunity to help tackle many of the world’s issues.” He added: “Purpose-led brand communications is not just a matter of ‘make them cry, make them buy’. It’s about action in the world.”Read More
Charles Wookey, CEO of A Blueprint for Better Business As purpose-led businesses take centre-stage, Robert Phillips, Founder of Jericho Chambers and Charles Wookey, CEO of Blueprint for Better Business, ask to whom should business leaders be accountable – and for what?Read More
Soulla Kyriacou is COO of A Blueprint for Better Business
Purpose is having a moment. From Larry Fink’s letter to CEOs back in 2018 to the changes in the UK Corporate Governance Code, and more recently the statement on purpose from the US Business Roundtable. There is now a growing expectation that every business should be clear about its purpose.
Investors can play a significant role in advancing the purpose movement through their investment decisions and active ownership as well as through themselves being purpose-led businesses.Read More
Dee Corrigan, Head of Corporate Engagement, A Blueprint for Better Business
On 10th September 2019, Dee spoke at the CRF event, Responsible Business: How does HR Drive the Agenda? She explores the power of purpose and the importance of understanding how the way we view other people shapes our workplaces. You can find her presentation here: CRF Presentation – Dee Corrigan – Blueprint
Speakers included Nick Dalton, Unilever, Dee Corrigan, Blueprint for Better Business, David Grayson, Cranfield School of Management, and our own Carmen von Rohr. These post meeting notes provide by the CRF summarise the key messages from the day: Responsible Business: How can HR Drive the Agenda?
Charles Wookey, CEO, A Blueprint for Better Business
Read my thoughts in full here
181 CEOs have signed the Business Roundtable Statement on the Purpose of a Corporation committing to lead their companies for the benefit of all stakeholders – customers, employees, suppliers, communities and shareholders.
A Blueprint for Better Business is seeking an experienced professional, with appropriate experience, who can drive forward our work with large corporates.
A Blueprint for Better Business is a charity whose purpose is to help business be guided and inspired by a purpose that benefits society. Our work is about stimulating and energising change in business behaviour, through challenging and encouraging businesses to embrace a different way of thinking about their purpose, and what motivates people. At the core of Blueprint are Five Principles of a Purpose Driven Business and A Framework to Guide decision making.
Part of our work is to help change the conversation about the purpose of business through dialogue with key influencers such as investors, academics, policy makers, NGOs, consultants to business and others, as well as through our social media, forums, conferences, events and collaboration with organisations with similar objectives. However, we also work 1:1 with a small number of large corporates to help them change. Our work is focused primarily on senior people, and on large corporates because of their scale and reach. Our work with businesses is restricted to being a catalyst for change; we are not change consultants. We are a charity funded by charitable foundations and individuals and do not accept money from business. Engagement with us is voluntary and free and is not about kite-marks or compliance.
About The Role
The role is to lead on our work with large corporates, working closely with our CEO.
We have recently started working with a small number of companies in what we are describing as a ‘social contract’. This is a non-legal, non-financial arrangement, where we make a shared commitment to work together with a company, over an 18-24-month period. Under the arrangement, members of our team have regular contact with the CEO and other key senior people in the company to challenge and support their thinking and their journey to being better businesses, using the Blueprint Principles as a provocation. Key elements include:
- Regular (usually bi-monthly) 1:1 meetings or calls with the CEO
- Regular (monthly) peer mentoring meetings and/or calls with senior people in the organisation responsible for driving and implementing the company’s strategy.
- Invitations to regular forums every 6 months or so with their peers in other companies to share experiences and ideas
- Workshop(s) for their leadership or other teams using the Blueprint Principles and Framework as a provocation
Your role will include:
- Strengthening and developing relationships with key contacts in large corporates either through the social contract arrangement or other approaches, as appropriate to the company concerned
- Working alongside Blueprint’s CEO to inspire the adoption of the Blueprint thinking and to help build a pipeline of companies for us to work with
- Convening appropriate forums for senior business leaders to help challenge conventional thinking
- Working with the Blueprint CEO and others to deliver workshops for corporates
- Convening and leading regular forums for practitioners from corporates to share their experiences and to help them learn from and support each other
- Liaising / working with coaches and consultants with experience working with large corporates e.g. through convening action learning sets to help them share experiences and support each other.
- Collating and sharing key learnings made by people working with the Blueprint approach
- Acting as an ambassador for Blueprint at appropriate events and forums
We are looking for someone who:
- Is passionate about business being a force for good in society
- Has an affinity with the Blueprint ethos and approach
- Has the ability to demonstrate credibility with senior people in large corporates, in particular CEOs
- Has experience either working with senior leaders in a corporate environment, with some involvement in management or in implementing change, or as a consultant working with large corporates
- Has proven coaching and facilitation skills
- Is comfortable interacting with senior business people
- Is a team player
- Has good communication skills
- Is able to translate complex ideas into practical actions
A 1 year employment contract initially, subject to review (with a 3 month probation period).
This is a full time role, but we are open to discussing a part time arrangement (minimum of 3 days per week).
A Blueprint for Better Business supports diversity in the workplace and is an equal opportunities employer. Whilst our offices, and many of the clients we work with, are based in London, the role does not need to be 100% office based, we are open to flexible working.
As a charity which tries to live true to our own principles, we will be running a blind recruitment process. To apply, please send us a copy of your CV with your name, gender, and age removed from it. In addition to your CV, please send us a cover letter explaining why you would love this role.
Email applications and any questions to: firstname.lastname@example.org
Deadline for applications: 31 October 2018
Interviews: Monday 12th November 2018
Start date: early January 2019
Salary: £80k (for a full time role) subject to experience plus 8% employer contribution to workplace pension.
We are looking for an intern to work with us for 3 months.
Working with our five-person team will give you exposure to high-level strategy and decisions, with opportunities to attend meetings and gain an understanding of different areas of Blueprint’s work.
A Blueprint for Better Business is an independent charity, which helps businesses be a force for good, by being inspired and guided by a purpose that serves society.
Our work challenges core assumptions about the purpose of business and what motivates people and helps businesses see that they can operate in a way that benefits both business and society. Much of our work is with senior leadership teams in large corporates, but we also work with investors, NGOs, academics, coaches and consultants, the media and others. Through ongoing dialogue and our workshops and events, we support business leaders to overcome the challenges and unlock the opportunities of staying true to a purpose that serves society.
For more information go to www.blueprintforbusiness.org or find us on Twitter: @Blueprint4biz.
The role is flexible and the specific tasks will vary according to the team’s ongoing projects but will include:
- Research and compiling briefings to help the team prepare for meetings
- Providing assistance to the team in planning events for business leaders and for our network
- Working with the COO to draft reports for donors and Trustees
- Helping to prepare presentations for public speeches given by the team
- One-off tasks to assist other team members with their work, for example in fundraising, or communications
We want you to learn and develop during your time with us, and so if there are particular projects and work streams that you would like to learn more about, we will do our best to accommodate this where possible.
The role is based in central London.
We are looking for someone with:
- An affinity with our ethos and approach
- An eye for detail, quality and consistency
- Excellent verbal and written communication abilities
- Excellent organisational abilities
- Competency in Microsoft Office, particularly Excel and PowerPoint
- A ‘team player’ mentality and a flexible approach
As a charity which tries to live true to our principles, we will be using a blind recruitment process. Therefore, to apply, please send us a copy of your CV with your name, gender, age and the names of schools or universities removed from it. In addition to your CV, please include a short cover note with a paragraph or two about why you would like this role.
Email applications and any questions to: email@example.com
Deadline for applications: 9 April 2018
Interviews: w/c 23 April
Start date: 1 May 2018 or ASAP thereafter
Salary: £22k pa (pro-rated)